We prefer our team to all have degree's and it is listed as a minimum requirement on our job description. Why? We make our hiring decisions based on attitude and whether someone fits our culture. If someone fits, most of what we do can be learnt, you can't teach attitude or force cultural fit.
I met with a aspiring digital marketer this week, who at 16 approached us to do a week work's experience. I asked them what they wanted to do after college and they sat for several minutes justifying why they questioning whether to go to university. It was sad to see, they might have to justify it to college, parents, friends but my advice to him:
Do what you feel is right for you. If you want to get straight into work, find the right role, find a business that will enable you to continuously learn, a business committed to personal development. As an employer, if someone has demonstrated their ability to continuously learn that would immediately make them stand out. If you are interested in Inbound marketing, sit HubSpot's Inbound certification.
In my final year at school, people seemed to think that choosing a university course was the biggest decision anyone would make in their lives, and when I told my tutor that I wasn’t going to university, she stopped talking to me. Not only was I no longer of interest as I didn’t contribute to the school’s targets, but she was probably also struggling to work out how to advise me on what my next step should be. When I started my job hunt, every single entry-level job I looked at said that a degree was mandatory. I felt incapable, like I had made a huge mistake.