Black Friday has become a huge deal, everyone is out to grab a bargain, but can this approach last? 

The advances in technology suggest it cannot, as more and more data is obtained from our prospects, creating patterns and trends,  the opportunity to have the right balance between supply and demand seems possible.

Applying the data can lead to much more accurate decisions and therefore can increase profitability.  A product price will be decided based on whether it will create more sales.

It seems to me that the more trends we can identify and combine with technology, the stronger and more efficient we can become.