VW say that the DVSA (Driver Vehicle Standards Agency) will need to write to all affected owners about the recall, and that's going to take 6 weeks at least. What are they using Mail merge in Word or something? I reckon we could build a personalised email broadcast with a complete funnel sequence behind it to keep everybody up to date and feeling a lot more cared about, in about 3 days with HubSpot.
They should be keeping the communication lines open as much as possible, even if it's just to reassure us that they are working in our interests.
The VW board only discovered the problem during its last meeting, he said. "We only found out about the problems in the last board meeting, shortly before the media did. I want to be quite open. So we need to find out why the board wasn't informed earlier about the problems when they were known about over a year ago in the United States."